Thriving citizens, thriving planet
Future Distributed exists to accelerate the transition of the Built Environment sector, so that it supports thriving citizens and a thriving planet.



Future Distributed exists to accelerate the transition of the Built Environment sector, so that it supports thriving citizens and a thriving planet.

Striking this healthy balance, between human wellbeing and planetary wellbeing is the defining challenge of our time.

The built environment sector has a huge responsibility (societal and planetary) to transform.

Areas of focus

So, there is a lot of work to be done, but how do we know what to prioritize; what is really important?

Rather than create whole new categories and challenges, our research work at Future Distributed is aligned to the categories of the Doughnut Model.

Doughnut Model by Kate Raworth: Dark green circles show the social foundation and ecological ceiling, encompassing a safe and just space for humanity. Red wedges show shortfalls in the social foundation or overshoot of the ecological ceiling.

In their own words:

The Doughnut consists of two concentric rings: a social foundation, to ensure that no one is left falling short on life’s essentials, and an ecological ceiling, to ensure that humanity does not collectively overshoot the planetary boundaries that protect Earth's life-supporting systems. Between these two sets of boundaries lies a doughnut-shaped space that is both ecologically safe and socially just: a space in which humanity can thrive.

This summary aligns perfectly with what Future Distributed believes the built environment should stand for (hence the power of the Doughnut). The reason we should build anything in the first place is to provide life's essentials to people; a roof over your head, water running through your taps, transport to get around on. In developed economies, what has been missing is the 'not collectively overshooting planetary boundaries' bit.

Future Distributed take a global view, shining a light on the built environments around the world which are responding best to these societal and planetary pressures. We are initially focussed on these challenges:

Note: we have also borrowed Industry and Innovation from the UN Sustainable Development Goals. We will be adding addressing more of the challenges from the Doughnut with time.

How we work

So to recap, we have to radically transform this typically-slow-to-transform industry and this time, civilization on Earth as-we-know-it depends on it. The stakes are high, let's get to work, but how?

Future Distributed is (I believe) the Built Environment sector's first foray into interactive stories (data journalism). This format of content is still relatively new and is now commonplace in big journalistic outfits such as the New York Times and the Economist.

I believe this format is offers a strong possibility of making an impact to the built environment sector.

For too long the industry has been shackled by the 100+ stale PDF industry report, which frequently does anything but inspire change.

The media landscape has changed, and how stories and information are portrayed must change too. If we were to summarize the Future Distributed approach in three points it would be:

Cozy with data

We conduct novel analysis of original datasets to generate unique insights about some aspect of the built environment.

Craft a story

Humans live for stories. We weave our analysis insights into an unforgettable story that transports the reader through a journey of education, fun and enlightenment.


We believe engagement and interactvity with thorny subjects is the best way to drive positive behavioural change.

Our hypothesis is that by publishing providing stories that cover each of these points, we can make a genuine positive impact to the journey of the industry.

How to support

There are a few ways in which you can support Future Distributed:

  1. UPSKILL [coming soon]: to tackle these challenges we all need to be constantly developing our knowledge as best we can. To help with that, we have teamed up with Udemy and other training providers to build a searchable platform for discovering the best online courses in the skills we need to be successful. This includes courses in sustainability, systems thinking, circular economy and much more. By upskilling yourself, you will open doors in your own career, as well as supporting Future Distributed. We receive a small percentage of the course cost if you use our link, at no extra cost to yourself. Everyone's a winner.
  2. SHARE: We want as many people as possible to see our work, so by liking and sharing our content, you are really helping out.
  3. SUBSCRIBE: Click on the Mail button (bottom right of screen) and follow the instructions to sign up to our newsletter.

Let's work together

The challenges we face are so monumentally huge that if we are to stand any chance in tackling them - we must collaborate on a scale never seen before. For that reason, we urge you to get in touch if you are working towards a similar mission and want to collaborate.

More questions?

Hopefully this page offers you a brief insight into the mission of Future Distributed. If you have any questions, feel free to reach out using the Contact form or through any of the social media channels (see the bottom of the pages for links). We look forward to hearing from you.